Microsoft Wants to Know How Many Friends You’ve Got in Your Living Room

November 12th, 2012

I didn’t even know what this Kinect camera was for. I had to search for information on it.

Wikipedia:

Kinect is a motion sensing input device by Microsoft for the Xbox 360 video game console and Windows PCs. Based around a webcam-style add-on peripheral for the Xbox 360 console, it enables users to control and interact with the Xbox 360 without the need to touch a game controller, through a natural user interface using gestures and spoken commands.

Via: Telegraph:

One of Microsoft’s latest patent applications is a humdinger. It proposes to turn the Kinect camera into a snitch for movie studios, reporting back just how many friends you’ve got in your living room and what they’re watching. Think that sounds alarmist? Here’s what it actually says: “The users consuming the content on a display device are monitored so that if the number of user-views licensed is exceeded, remedial action may be taken.” It’s that blatant – a system to spy on private viewing habits.

If put into practice, Microsoft’s plan could mean that the film you’re watching suddenly stops playing if it detects that you’ve got more people squashed on to the sofa than the licence allows. You’d then be prompted to buy a more expensive licence to keep watching. It’s as if Big Brother had built 1984’s Telescreen not to monitor the population but to ensure no one was pirating the Two Minutes Hate.

In all likelihood, Microsoft will struggle to actually apply this patent in the real world. While copyright holders would be delighted, customers would be turned off by such a draconian system. But that’s what’s interesting about this application and patent applications in general: they often reveal what companies would do if they could get away with it. The black and white drawings and blandly technical language can cover immoral, scary and downright evil ideas.

Research Credit: alvinroasting

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