The Parallel Stories of Tesla and Apple, as Model 3 Has Its ‘iPhone Moment’

October 25th, 2018

Part of my comment on Tesla from 9 October:

The long argument, of course, is that Tesla is different. Is it?

Yep. I think so. In my opinion, the correct past analogy is Apple and the initial release of the iPhone. What Tesla is doing is “iPhone” level in terms of EVs and energy storage.

Via: Electrek:

Perhaps the most compelling detail from Tesla’s quarterly report yesterday was the company’s claim that Model 3 is now the highest revenue generating car model in the US. Similarly, Apple has long touted that despite some competitors having higher volumes, the iPhone is responsible for the vast majority of profits in the smartphone industry. Given the Model 3’s high gross margins, it seems likely that it is also the highest profit generating car model in the US.

So with Model 3 having its “iPhone moment,” a comparison between these disruptive silicon valley companies is more appropriate than ever. What other similarities can we find between their respective stories?

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