U.S. Army Personnel to Compete in eSports to Boost Recruitment
November 12th, 2018In other news: Too Fat to Fight: Military Threatened by Childhood Obesity.
Via: Stars and Stripes:
The Army is putting together a team of video gamers from within its ranks to try to reach young Americans in the digital worlds where they spend much of their time.
More than 15 years after launching “America’s Army,” a first-person shooter game aimed at enlisting real world soldiers, the Army is calling for active duty troops and reservists to compete in video gaming tournaments, or esports, in one of its latest recruiting efforts.
The move follows the Army’s failure this year, for the first time in more than a decade, to meet the fiscal year target for bringing in new soldiers as it seeks to expand its ranks to more than 500,000 in the next four years.
The Army is also creating a “functional fitness” team to compete in CrossFit athletic events and is reportedly looking to spruce up recruiting efforts with more bonuses, more recruiters, better furniture and a new slogan to replace “Army Strong.”
The service plans to hold tryouts for a variety of electronic games, said Staff Sgt. Ryan Meaux, an Army recruiter, in a Facebook video on Wednesday.
