Fast Food Companies Abandon Ammoniated ‘Pink Slime’ Beef
January 27th, 2012Via: Food Safety:
Ammoniated beef has taken a real beating in the media over the past couple years, and now fast-food giants McDonald’s, Taco Bell and Burger King are no longer using it. As veteran journalist Philip Brasher reported over the holidays, the Iowa-based company that manufactures the beef product — at one time used in around 70 percent of American ground beef — has watched sales drop by 25 percent.
…so what did they downgrade to?
The likelyhood of affording actual meat to replace that stuff is so low, it’s not really on the radar.
“Though Oliver’s show was discontinued last year due to poor ratings, when he blasted ammoniated beef more than 5 million people were watching, according to one estimate. The response on Twitter and the blogsphere was overwhelmingly negative.”
lol. watch out Olly, you hit a nerve. twit-ors saw something upsetting.
“All new food safety technologies must get through the ultimate filter – and that is consumer acceptance,”
First it has to get through a more significant filter – the information mesh that keeps people from seeing or thinking too hard about whats in that sh*t.