100% Pure? New Zealand’s Deteriorating Water Raises a Stink

January 18th, 2019

Via: Reuters:

New Zealand’s clean, green image took a beating this summer as tourists traveling through the countryside posted pictures of lakes and rivers off limits due to contamination by farm effluent, garbage and human faeces.

A booming dairy farming industry, along with a surge in tourists seeking unspoiled natural attractions, has taken its toll on the country’s environment, heavily marketed as ‘100% Pure’.

Particularly affected is its vast network of once pristine rivers and lakes, which are now some of the most polluted among OECD countries, according to some experts. About 60 percent of them are unfit for swimming, the Environment Ministry said in a report in 2014. Experts say water quality has deteriorated further since.

In a Colmar Brunton survey conducted last month, 82 percent of respondents said they were “extremely or very” concerned about the pollution of rivers and lakes, more than any other issue including living costs, child poverty and climate change.

“(New Zealanders) are extremely worried that they are losing their ability to swim, fish and gather food from their rivers, lakes and streams,” said Martin Taylor, the chief executive of Fish & Game New Zealand, a non-government agency that commissioned the survey.

“People see those activities as their birthright, but over the last 20 years, that right is being lost because the level of pollution in waterways has increased as farming intensifies.”

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